NEWS
IAPI Wins European Best Practice Award for Female Futures Fund
The Institute of Advertising Practitioners Ireland, (IAPI) has picked up the Gold award at the EACA Best Practice Awards for the Female Futures Fund...
Casillero Del Diablo Forges Partnership With Sky Cinema
The Chilean wine brand Casillero Del Diablo has partnered with Sky to sponsor the broadcaster’s Sky Cinema on the Sky On Demand platform in...
The Indie List Introduces Artificial Intelligence to Offering
With artificial intelligence playing an increasing role in the marketing and advertising mix, The Indie List, Ireland's leading platform for freelance marketing talent, has...
Opinion: The Next Chapter in the Brand Sustainability Book
While issues like housing, the economy and the cost of living may have overshadowed environmental challenges over the last 12 months, they haven’t gone...
The Brill Building Triumphs at APMC Star Awards 2024
The Brill Building was the big winner at the annual APMC Star Awards which were held in Dublin on Thursday, April 18. The agency...
Out Look: OOH is ‘most sustainable ad platform’
Not only does OOH provide a platform for brands to promote green initiatives, but it also allows them to execute more environmentally friendly campaigns.
Tickets For Media Awards on April 25th 2024 Now on Sale
With less than two weeks to go until the Media Awards 2024, tickets for the gala black tie event on April 25th have gone...
Opinion: How to Win in Retail in 2024
By Maedhbh Kelly, Senior PPC Client Lead at Wolfgang Digital
Meta’s bounceback, the rise of Temu and the continued strength of email marketing are just...
Out Look: Close Encounters of a Disney+ Kind
In a fragmented media landscape, Outdoor continues to be a key brand building channel for Disney+
Boys+Girls Bring Love to the Aisles in New Campaign for Centra
Boys+Girls has rolled out a new TV campaign for Centra, the Musgrave-owned convenience retail brand. This is the agency’s first TV campaign for the...
Media.Monks Appoints Genevieve Woods as Country Manager for Ireland
Genevieve Woods has been appointed as general manager for Ireland of the S4 Capital-owned Media.Monks.
Woods joins Media.Monks from Accenture where she led marketing and...
Boots Partners with Posterplan & EssenceMediacom for New OOH Campaign
Boots Ireland has teamed up with EssenceMediacom and Posterplan for a media-first programmatic OOH campaign which went live this week.
The campaign features the retailer’s...
AIG Insurance Backs New Golfing Podcast from DMG Media
DMG Media Ireland has launched a new golfing podcast series. Called Major Moments with Shane O’Donoghue, the new series is sponsored by AIG Insurance.
Drawing...
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The Public House Highlights Gaza’s Plight in Campaign for GOAL
The Public House has created a new campaign for the humanitarian response agency GOAL to highlight the crisis in Gaza and raise much needed...
TBWA Rolls Out New Content Series for Glenveagh Homes
TBWADublin has rolled out a new five-part content series called “New Build versus Doer-Upper”’ for client Glenveagh Homes.
The series, hosted by Dermot Bannon, follows...
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ACCOUNT WINS
Boys+Girls Wins DSPCA Creative Account
Boys + Girls has picked up the DSPCA creative account. The DSPCA is Ireland's oldest and largest animal welfare charity and was established in...